The New York Post published an article regarding the re-design of the Pepsi logo. The article points out some lofty claims the ad agency used as rational, “the revamped logo draws on thousands of years of design principles, the Earth’s gravitational pull and the greatest works of art to persuade people to buy soda.” Wow! Again, you’d think with claims like, Pepsi was the second coming of Christ. This has to be made up.
and for a good old fashion chuckle, click here: http://www.suckatlife.com/pepsiLogoBlowatlife.html